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Jun 8 Wednesday

Social Silos vs. Decentralization: How to Integrate Social Media into your Broader Business, with Scotiabank

3:00 pm - 3:40 pm
Hosted By Dan Fricker
BrainStation

Join our fireside chat as Dhanukshi Jayawickreme of Scotiabank and Dan Fricker of Shopify (formerly CBC and TELUS) discuss the evolution of Social Media within large scale corporate organizations. From team structures and job titles, to evolving ad budgets and data, learn how Social over the past decade has become increasingly more rooted in broader business strategies, moving from a once separate silo to an irrefutable resource across the company.

ABOUT DAN FRICKER

Dan Fricker is a Digital & Social Marketer, focused primarily on engaging online audiences, connecting people with content and brands. Currently managing Digital Marketing at CBC, instructing at UofT. Dan has a special interest in changes in digital media distribution and evolving business models.

Details

Date:
June 8, 2016
Time:
3:00 pm - 3:40 pm
Event Category:

Speaker

Dan Fricker

Venue

BrainStation
460 King St W
Toronto, Ontario M5V 1K7 Canada
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Website:
https://www.brainstation.io/