For lululemon, the decentralized model is truly the heartbeat of their brand. It’s what allows each and every guest to have a meaningful and locally relevant experience – whether they walk into our Queen Street store, experience their first yoga class with us, or discover @lululemonTO on Instagram.
ABOUT MICHELINA TETI
Michelina is the North America Social Media Manager at lululemon. When she’s not working, you can find her at a good spin class (best paired with rap music) or enjoying pizza and a glass of red wine with girlfriends. She recently started a book club in Toronto, and has set a goal to read all twelve books this year.
Follow her on Twitter @michelinateti.